How many times have you tried to “get back into it”
Motivation always disappears. That’s not your fault.
Most gyms are built for people who already have discipline.
They rely on hype, intensity, and willpower.
Real life doesn’t work that way.
You don’t struggle because you’re lazy.
You struggle because you’ve never had a system designed for bad weeks.
Every restart makes it harder.
Not physically - mentally.
Each time you quit, confidence takes a hit.
Eventually the hardest part isn’t working out…
It’s walking back in.
We built Gym Blue for people like you who want to stay consistent.
We know what it’s like to start strong and slowly fade.
That’s why Gym Blue was designed around one principle:
Consistency beats intensity. Every time.
Just structure that survives real life.
Why Choose Gym Blue? Your Goals Deserve More Than a Gym
Clarity in Your Fitness Journey
A Community That Keeps You Going
A Community That Keeps You Going
No more guessing what to do next. We give you a simple, proven plan to reach your goals.
A Community That Keeps You Going
A Community That Keeps You Going
A Community That Keeps You Going
Surround yourself with people who push you, cheer for you, and make showing up the best part of your day.
Results You Can See and Feel
A Community That Keeps You Going
Results You Can See and Feel
From more energy to real physical changes, you’ll know your hard work is paying off.
How it works
Schedule Your Tour
Experience the Energy
Experience the Energy
See the space, meet the team, and find out how Gym Blue can help you hit your goals.
Experience the Energy
Experience the Energy
Experience the Energy
Step inside and feel the difference the equipment, the atmosphere, the community.
Commit to Your Goals
Experience the Energy
Commit to Your Goals
Walk in ready to start, walk out knowing you’re on the right path. Select membership option that best fits your goals.
Our Story
We are Dale & Ashley Beatty, both born and raised in Lexington, Kentucky. Ashley grew up an all-star cheerleader and has always loved physical fitness. Dale lost over 40 pounds in 2021 thanks to a mental toughness program called #75HARD and an 8-week Transphormation challenge by 1st Phorm. He was named runner up in that challenge out of thousands of people and a year later became a 1st Phorm Elite Athlete. After both completing 75 HARD, their mission became helping other people better their lives through fitness and personal development. Opening in January 2024, we are excited to bring something different to the fitness space in our area. We believe that physical fitness is the gateway drug to personal development.
Can’t wait to see you in #GYMBLUE💙
If You’ve Ever Fallen Off Your Fitness Routine… You’re About to Learn Why